"What If?"

"What If?" was a social series I developed and executed. I was inspired by all the buzz from the Nike x Tiffany’s partnership, and wanted to tap into that hype to generate conversation on our social channels. After the successful first post, we continued to create new concepts fueled by aspirational partnerships, products, and culturally significant moments. These posts performed exceptionally well, garnering significant reach and engagement.

TRUFF x Tiffany's

We wanted to join in on the internet hype surrounding Tiffany & Co.’s collaboration with Nike and developed a collaborative render of what a partnership bottle could possibly look like. The design featured Tiffany’s iconic blue and a “Return to Tiffany’s” inspired chain which generated significant attention online.